The 8th "Marvelous SIP" Culture and Art Travel Festival opens

The 8th “Marvelous SIP” Culture and Art Travel Festival opened on Aug 22, integrating cultural and artistic experiences, performances, sports and recreational activities and consumer vouchers to ensure participants will enjoy a wonderful tour in SIP.

A series of travel routes highlighting iconic attractions along Jinji, Yangcheng and Dushu lakes in SIP are recommended. Travelers will be able to enjoy beautiful scenery, amazing cultural and artistic experiences, along with multiple discounts and other benefits at shopping spots.

A love-themed zone was opened at Ligongdi Cultural and Creative Block, featuring thematic installations and diverse shops offering products and services for couples. At the opening ceremony, three newly married couples received a special gift presented by the operator of the zone.

A signing ceremony was held for new members of SIP’s industrial service alliance for sweet economy, several projects focused on romantic experiences and trendy products and services, and the first group of stores at the love-themed zone at Ligongdi.

Additionally, the award ceremony of a short video contest themed “Love at Jinji Lake” was held. The contest attracted 737 entries since its launch in April, with related topics amassing over 50 million views on line.